![]() Financial Daily from THE HINDU group of publications Monday, July 29, 2002 |
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MARKETING STRATEGY Castrol eyeing newer marketing channels THE Indian lubricant market is likely to witness some interesting developments during the next few months as Castrol India Ltd is seriously eyeing the traditional marketing avenue, the petrol pumps, to sell its products. The company is ... More CHANNELS AND FRANCHISES Loewe to make BPL original equipment supplier LOEWE, the German consumer electronics major, is all set to promote its marketing partner in India - - BPL Ltd - - to an original equipment manufacturer (OEM) status. Loewe will source colour televisions and VCRs from the Indian ... More
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Top Stories In Depth Gender Justice Simple Economics Small Investor Looking back Jul. 21-Jul. 27 DD leads viewership sweepstakes Tops among all homes nationwide, but lowest in C&S ColorPlus may foray into Europe next year |
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