![]() Financial Daily from THE HINDU group of publications Thursday, July 11, 2002 |
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MARKETING STRATEGY Agro Tech to vend popcorn outdoors AGRO Tech Foods Ltd (AFTL) is currently focusing on establishing a business of vending popcorn in outdoor locations. The company expects this to be an engine of growth for its ACT II Popcorn brand, which has been AFTL's first foray into the ... More DIRECT MARKETING
Filmworks test-markets `single'AT first sight, the peanut and ice-cream vendors on Chennai's Marina beach may not appear to be the ideal subjects of a direct marketing campaign. But that's an assumption Filmworks, the city-based film production company, chose to disregard ... More RETAILING BPL unveils new gallery BPL Ltd has launched its newest `BPL Gallery' on Kasturba Road. The gallery will display the entire range of BPL's home appliances and electronics products. The exclusive showroom has been built to give customers an "excellent ambience and world ... More BRANDS HLL extends Vaseline brand to talcum powder IN a market which is registering declining growth rates for talcum powders, HLL has been busy stretching the franchise of various brands into this category. In the past few weeks, it has extended the brand Vaseline to talcum powder from ... More NEW PRODUCTS & SERVICES India Today to launch tech magazine INDIA Today Group is planning to launch a new magazine on technology called Smart Inc. Sources said that the proposed new magazine is likely to replace Computers Today which is being wound up. They said that due to recession in the IT ... More
Funskool enters soft-toy segment
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Top Stories In Depth Gender Justice Simple Economics Guide to derivatives Looking back Jun. 30-Jul. 6 PC sales in semi-urban, rural areas go up Amul finds cream in Gulf markets Exports to be stepped up; warehouse in Jebel Ali `Climate right for direct selling industry to expand' |
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