![]() Financial Daily from THE HINDU group of publications Saturday, May 25, 2002 |
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MARKETING STRATEGY INTERVIEW
A 1,000 more hotel rooms in Chennai by year-endTHE year-end will see a surfeit of hotel rooms in the three and four-star categories in the city. Around 1,000 more rooms in these categories are expected to be available, given the frenetic addition of hotel rooms in the city. Close on the ... More DIRECT MARKETING Modicare eyes global markets THE Indian direct selling and marketing company, Modicare Ltd, has plans to spread its wings beyond the country. According to Mr Samir Modi, President and Managing Director, Modicare, the company is currently studying the markets of some SAARC ... More CHANNELS AND FRANCHISES Fresh & Honest Café jumps into parlour fray YET another company is eyeing the coffee parlour business. But, unlike the others, the Chennai-based Fresh and Honest Cafe Ltd, part of the Sterling Group, is looking at a price format to target the mass rather than the premium market. This ... More TRENDS Colour TV sales witness healthy growth rate THE soaring temperatures may have led to a spurt in demand for air conditioners and coolers, but it is certainly not the only consumer durable segment which is witnessing growth this year. According to the Consumer Electronics and Television ... More BOOKS Jagdeep Kapoor's `Brand Namkaran' released NEW DELHI: Egmont Imagination India Ltd has launched `Brand Namkaran', a book on brand building and development, authored by marketing consultant Jagdeep Kapoor. The book's publishing rights have been given to BPI (India) Pvt Ltd, and ... More NEW PRODUCTS & SERVICES
LG unveils new range of washing machinesIN a stagnant washing machine market, the Rs 2,216-crore LG Electronics has launched 3-step Turbo Drum Washing machines. The company is also planning to rope in Mrs World, Aditi Govitrikar, to endorse the new range. An ad budget over Rs 12 ... More
Rubco unveils eco-friendly products
Marico launches instant starch Brand Quest Comments & Letters to the Editor to: bleditor@thehindu.co.in Subscribe to: Business Line |
Top Stories In Depth Gender Justice Inside Kashmir Guide to derivatives US-64 |
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