![]() Financial Daily from THE HINDU group of publications Thursday, May 09, 2002 |
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MARKETING CUSTOMER RELATIONSHIP MANAGEMENT Newsletters as CRM tool From being just in-house company bulletins, newsletters are now evolving into crucial customer relationship management tools. More INTERVIEW "We'll focus on enhancing the shopping experience" "The experience with our store in Latur, Maharashtra told us that the Indian consumer anywhere is looking for superior shopping experience." More PROMOTIONS & OFFERS It's a different ball game for Mallya THE United Breweries supremo, Mr Vijay Mallya, may have scored a victory by getting elected to the Rajya Sabha, a new turf that will allow him to vent his feelings on national affairs. But his experience elsewhere has been a bit different. In ... More CHANNELS AND FRANCHISES HCL Frontline widens network for distribution HCL Frontline, the channel division of HCL Infosystems Ltd, has said it has expanded its distribution networks by adding over 200 channel partners and retailers across the country in the last six months. It said beefing up of the network was ... More RETAILING Bidding to sell Reverse auctions offer a more productive and efficient negotiating environment, transparency for the store and its suppliers, standardisation of requirement specifications, quality testing and commercial terms in the company's procurement process. More NEW PRODUCTS & SERVICES Marrybrown to introduce `bubble' tea MARRYBROWN Family Restaurant (India) promoted by MGM Entertainment Pvt Ltd has tied up with a Taiwan-based company, Rolling Ice, to introduce `bubble' tea in India. Mr M.G.M. Anand, Director, MGM group of companies, said that recently there has ... More
Alps unveils wooden ceiling product Brand Quest Comments & Letters to the Editor to: bleditor@thehindu.co.in Subscribe to: Business Line |
Top Stories In Depth Inside Kashmir Guide to derivatives US-64 Looking back Apr. 28-May. 4 Ad guys home in on unpaid dues |
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