Financial Daily from THE HINDU group of publications
Wednesday, May 01, 2002
| Markets (April 30) | ||||||||||||
|
Financial Daily from THE HINDU group of publications Wednesday, May 01, 2002 |
|
||||||||||||||
|
|
|||||||||||||||
|
MARKETING STRATEGY Powder is the flavour of soft drinks market -- Tang, Sunfill, Rasna, C-Sip, Fruit Kick up the ante Though only a Rs 90-crore market compared to the Rs 5,000-crore carbonated soft drinks market, powdered soft drinks are seeing unprecedented action this year. More RURAL MARKETING Usha International sets sights on rural market TAPPING the rural market seems to be the next natural step for most of the consumer durable companies. Not to be left behind in the race, the Rs 410-crore Usha International Ltd (UIL) has chalked out a clear strategy to strengthen its penetration ... More INTERVIEW 
Ten Sports targets 30 million homes in IndiaTAJ Television Ltd, the Dubai Media City-based television company that owns the newly-launched Ten Sports channel, has ambitious plans for the future. The sports entertainment channel created a flutter recently by bagging the rights to telecast ... More PROMOTIONS & OFFERS Red Apple eyes mass market FROM a cruise holiday in the Caribbean islands to a wine-tasting tour in France, the UK-based travel service provider company, Red Apple Ltd, claims to offer value deals which no travel agent can offer. The company recently started its operations ... More
NEW PRODUCTS & SERVICES 
Kellogg's Cheez-It is here with Indian touchIF the competition wrote off Kellogg India as innocuous `small fry' in the biscuits and confectionery market, here's news. Kellogg India Ltd, wholly owned subsidiary of the Kellogg Company of the US, has just quietly soft-launched `Cheez-It', ... More Brand Quest Comments & Letters to the Editor to: bleditor@thehindu.co.in Subscribe to: Business Line |
Top Stories In Depth Inside Kashmir Guide to derivatives US-64 Looking back Apr. 21-Apr. 27 Amul enters Delhi ice cream market -- In 'co-operative competition ' with Mother Dairy |
|
The Hindu Group: Home | About Us | Copyright | Archives | Contacts | Subscription Group Sites: The Hindu | Business Line | The Sportstar | Frontline | Home | Copyright © 2002, The Hindu Business Line. Republication or redissemination of the contents of this screen are expressly prohibited without the written consent of The Hindu Business Line |
