The Hindu Business Line : Saturday, April 06, 2002

Margin Free set for leap into big league
`MARGIN FREAKS' among the burgeoning middle and lower classes have largely been confined to the fringes of the glitzy modern retail marketplace, their splurge instinct held well in check by various `need-based' contingencies pulling the purse ... More

HLL withdraws 2 low-end products
IN a further indication of its strategy to focus on the premium ice-cream segment rather than targeting volumes per se, Hindustan Lever Ltd (HLL) has withdrawn two low-priced Kwality Walls products — Jaljeera Blast and Max ... More

ADVERTISING

`Friendship' phone lines buzz with controversy
YOU couldn't have missed the innocuous ads. While some guarantee `friendship or money back', others offer `24-hour entertainment for lonely souls'. Then there are `love lines' offering `complete satisfaction to callers at any given ... More

PROMOTIONS & OFFERS

Nature's Essence eyes Rs 4-crore turnover
THE Delhi-based Nature's Essence (P) Ltd, which markets a range of aroma-based and fruit-based herbal cosmetics, has projected a turnover of Rs 4 crore in the current fiscal. Nature's Essence and Magic - the two brands in the company's ... More

Spring Summer 2002
Arvind Brands Ltd held a fashion show to mark the launch of its Spring-Summer 2002 collections in Chennai. The company says this is the first in a series of innovations to fuel the imagination of ... More

RETAILING

ITC grooming Wills to become global brand
"WE are nurturing the `Wills' trademark to be a clear leader in premium lifestyle retailing in India. Over time, we aspire to position it as a leading Indian international brand with a significant global presence. In fulfilling this vision, ... More

Duncans' loose tea retail chain
KOLKATA: Duncans Industries Ltd has announced the launching of a premium loose tea retail chain. Duncans has also launched a sponsored-scheme for setting up of loose tea distribution/retail centres throughout West Bengal. The ... More

BRANDS

Allied Domecq plans to bring in more brands
ALLIED Domecq Spirits & Wine (I) Pvt Ltd is preparing to bring in a host of its brands such as Ballantine's and Laphroaig Scotch whiskies, Beefeater gin, Kahlua and Tia Maria liqueurs and Courvoisier cognac. According to Mr Arun Seth, ... More

SAB to land Knock Out in ten new markets
MYSORE Breweries Ltd, acquired by South African Breweries (SAB), is poised to roll out its strong beer, Knock Out, in ten new markets in the country. At present, Knock Out, which sells about 4.6 million cases annually, retails only in Karnataka, ... More

NEW PRODUCTS & SERVICES

Samsung launches new frost-free refrigerators
IN a bid to strengthen its presence in the home appliances segment in the country, Samsung India Electronics has announced the launch of five new models in the frost-free refrigerator category and three new models in the top-loading fully ... More

Amrut to launch India's second Single Malt Whisky
AMRUT Distilleries Ltd, part of the Jagdale Group, is poised to launch India's second Single Malt Whisky under the company label. The product will be tentatively priced at around Rs 900 for a quart in the domestic market. Mr V. Ravindran, ... More

Pepsi Aha launched
PEPSI Foods Pvt Ltd launched "Pepsi Aha'', a new cola with a hint of lemon, here on Friday. The new variant will be available across the State in 300 ml and 200 ml glass bottles and also in 500 ml PET bottles. Announcing the product launch, ... More

Citi-MasterCard kicks off soccer fever
CHENNAI: Citibank and MasterCard have launched the Citibank MasterCard 2002 FIFA World Cup Card. The card is reportedly valid internationally, and its launch is accompanied by a number of contests, with tickets to the FIFA World Cup ... More

Benetton's spring-summer collection
NEW DELHI: DCM Benetton has launched the Spring-Summer 2002 collection. The collection reportedly comprises 700 styles and caters to both men and women. It also includes accessories such as bags, caps, sunglasses, belts, wallets and ... More

Brand Quest

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