The Hindu Business Line : Tuesday, March 26, 2002

`Discreet' effort to ramp up market -- Plans new animation software products
DISCREET, a division of Autodesk Inc, and the developer of visual effects and animation software such as Flame, Inferno and 3D Studio Max, is all set to launch several new products in the country while simultaneously ramping up its marketing ... More

`Pure for Sure' fuels success for BPCL
BHARAT Petroleum Corporation Ltd (BPCL) seems to have picked up a winner in its `Pure for Sure' campaign. The sale of petrol and diesel has registered a marked increase in Coimbatore territory since the campaign began about three months ... More

INTERVIEW

BBC World has no plan to be pay channel
BBC World has been in the country for a decade now and reaches out to 11 million households. Ms Jane Gorard, Director-Marketing, BBC World, spoke to Business Line on the channel's performance, growth strategy and future plans. ... More

PROMOTIONS & OFFERS

Pepsi to stage series of live concerts
AS part of its strategy to capitalise on music concerts and bring international pop stars to India, Pepsi has announced plans to organise a series of live concerts across the country. This, according to Mr Vijay S. Subramaniam, Vice-President ... More

RETAILING

Coffee Day expands retail biz
COFFEE Day, a division of the Amalgamated Bean Coffee Trading Co Ltd (ABCTCL), is launching an ambitious expansion programme of its retail businesses. Mr Naresh Malhotra, the company's Director told Business Line that this expansion would ... More

RPL proposes to set up 5,000 retail outlets
RELIANCE Petroleum Ltd (RPL) proposes to set up a marketing network comprising over 5,000 retail outlets. The company has submitted an application to the Government seeking permission to set up these outlets. According to a company official, ... More

A sweet addiction
IN the heart of T. Nagar, Chennai's gold and silk bazaar, is a sweet shop which draws over 2,000 footfalls every day. The smell of sweets made of fresh ghee draws a variety of people, from the Sri Lankan and Malaysian shoppers to the local ... More

Megabowl opens centre in Hyderabad
MEGABOWL, the games centre and entertainment company, is launching an entertainment centre with a bowling alley and a food court in Hyderabad next month. . The company launched its first centre in Bangalore, with four bowling alleys, at an ... More

NEW PRODUCTS & SERVICES

Wharfedale's new high-end speakers
WHARFEDALE, Britain's leading brand of speakers, has launched its Diamond 8 series of high-end loudspeakers equipped with the latest 3G (third generation) technology of sound reproduction in the Kerala market recently. The Diamond 8 series is ... More

Tata Tea vending machines
BANGALORE: Tata Tea has launched Tetley vending machines at Bangalore airport in continuance of its strategy to offer the "on-the-move-tea-drinking-Indian'' a superior cup of tea. Five machines have been installed at the airport, a ... More

Brand Quest

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