![]() Financial Daily from THE HINDU group of publications Thursday, February 14, 2002 |
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MARKETING STRATEGY Small appliances cos form association TO jointly tackle issues facing the small appliances segment and to conduct research, several appliances companies have decided to come together to form the Small Appliances Manufacturers Association (SAMA). Mr P.S. Tandon, Vice-President, ... More ADVERTISING Tata Salt, HLL's Annapurna cross swords over ad AFTER colas and toothpaste, the stage is set for another potential ad war on the fast moving consumer goods front. This time around, it is the good old salt which is turning out to become the bone of contention between two major players. Tata ... More MARKETING Shah Rukh, Amitabh... dil maange more? HOW often do you get to see the likes of Amitabh Bachchan and Shah Rukh Khan reading out extravagant farewell messages, Adnan Sami performing solo numbers and Harsha Bhogle presiding as master of ceremonies? Not at any run-of-the-mill party. ... More CHANNELS AND FRANCHISES Cholamandalam experiment with franchisees pays off CHOLAMANDALAM Investment and Finance Company Ltd (Cifco) had decided at the beginning of the year that it would accelerate its geographical spread of business by a varied distribution channel franchisees. "It was a first for the NBFC ... More RETAILING Zensar systems for RPG`s Giant stores ZENSAR Technologies, the Pune-based software solution provider, has signed a memorandum of understanding (MoU) with the RPG group's new Giant Hyper store chain for providing IT systems for a period of three years. Mr Raghu Pillai, Chief ... More
DCM Benetton's new showroom MARKETING RESEARCH Hair colour market set to grow at 80% THE beleaguered FMCG segment seems to have found an all-new crowning glory. Even as leading brands of soaps and detergents have been clocking near-stagnant market growth, one category that has been exhibiting an upward growth trend is top-end ... More OUTLOOK
Pepsi finds it cool in China"THOUGH PepsiCo's investment levels in India and China are almost the same, in China it is jogging, while in India it is crawling,'' said Ms Indra Nooyi, President, Chief Financial Officer and member of the board of directors, PepsiCo Inc, at an ... More Brand Quest Comments & Letters to the Editor to: bleditor@thehindu.co.in |
Top Stories In Depth Inside Kashmir Guide to derivatives US-64 Looking back Feb. 3-Feb. 9 FMCG brands bank on smaller packs Marketers hardsell the Valentine Day's spirit |
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